ISAF and Sunset+Vine to take "WORLD SAILING" to a Global Audience

The International Sailing Federation [ISAF], the world governing body of sailing, has revealed a new production initiative with Sunset+Vine|APP, the Oxford-based unit of the multi-award winning UK independent TV sports production and media company Sunset+Vine.

ISAF and Sunset+Vine to take

The International Sailing Federation [ISAF], the world governing body of sailing, has revealed a new production initiative with Sunset+Vine|APP, the Oxford-based unit of the multi-award winning UK independent TV sports production and media company Sunset+Vine.

–    WORLD SAILING – THE MONTHLY GLOBAL SAILING SERIES FEATURING THE VERY BEST ACTION FROM THE WORLD OF SAILING
–    MATTHEW SHEAHAN, FORMER RACING AND TECHNICAL EDITOR OF YACHTING WORLD MAGAZINE, APPOINTED AS SERIES EDITOR

The two organsiations have combined to create WORLD SAILING, a monthly series designed to take the best of world sailing to a growing global audience for the sport. Matthew Sheahan, the former Racing and Technical Editor of Yachting World Magazine has been appointed as Series Editor.

WORLD SAILING – a monthly 26-minute programme series – will run from January 2016 with an editorial focus on the build-up to the Olympics as well as coverage, personality features, background stories and news from the cutting edge of the sport.

WORLD SAILING will be available to broadcasters worldwide from January 2016.  The programme will be distributed by Sunset+Vine International which has already contracted 30 broadcasters to air the programme and is on course to convert another 20 broadcasters by early 2016; The Road to Rio has brought new interest to the series from Olympic rights holding broadcasters around the world.

The announcement follows confirmation earlier this year that Sunset+Vine|APP had been awarded a significant contract by the governing body to provide live host broadcast coverage and international news at the 2015 Sailing World Cup regattas in Hyères and Weymouth & Portland; and in 2016 the live output will include Miami, Hyères and Weymouth & Portland World Cup events.

Gary Jobson, Vice President of ISAF, commented, “The launch of WORLD SAILING is a real positive step toward quenching the appetite for sailing fans,

“Sailing can be engrossing. WORLD SAILING will have the action to engross. But, it can also sometimes be intimidating for the new viewer. There is a lot happening around the globe and a lot happening within a specific race. WORLD SAILING will bring information to them from an editor with a great track record. It will take the ‘fear’ out and put the fun back in to watching our amazing sport.

“WORLD SAILING will become the go-to show for everything sailing. It will also give sailing a ‘face’ as we get to meet and feature personalities to get to know the real people behind the scenes as well as bringing the news and results. There will really be something for everyone.”

Andrew Preece, Managing Director of Sunset+Vine|APP said, “The launch of WORLD SAILING is a significant development for both ISAF and Sunset+Vine as we seek to provide an international platform for the world governing body on television and on digital channels and social media networks. As we move towards the Rio Olympics part of that commitment will be to providing a platform for Olympic classes coverage and personalities in the build up.  

“I am also proud that we have managed to sign a journalist of the standing of Matthew Sheahan to join our team. With his 24 years of experience in a senior role at Yachting World magazine Matt brings an unparalleled knowledge of the sport alongside a rigorous journalistic insight that will help make WORLD SAILING an international focal point for sailing television and digital content.”

Matthew Sheahan, Series Editor and Sunset+Vine|APP Head of Performance Sailing, added, “I am excited to be joining the world’s leading sailing production company in a role that will allow me to utilise the knowledge, contacts and editorial skills that have been part of my career at Yachting World. The media landscape is changing rapidly and WORLD SAILING is a significant development in the sport, so I am particularly proud to be taking the helm of this international series.”


For further information on Sunset+Vine:
Greg Moore, Head of PR, Sunset+Vine     
M: +971 (0)55 885 4734  E: greg.moore@sunsetvine.com

For further information on ISAF:
Daniel Smith, ISAF Media Co-ordinator 
M: +44 (0)7771 542 131  E: marketing@isaf.com
 
Notes to editors
About SUNSET+VINE

Sunset+Vine is a leading independent supplier of sports programming to broadcasters in the UK and overseas. It has won over 40 broadcast awards including nine Royal Television Society awards and six BAFTA’s most recently for “Best Sport and Live Event” in relation to its production of Channel 4’s ground-breaking coverage of The London 2012 Paralympic Games.
 
Sunset+Vine was appointed as primary production partner for BT Sport (launched August 2013) and now produces the channel’s live English Premier League Football and Aviva Premiership Rugby matches and all support programming. The company was Host Broadcaster of the Glasgow 2014 Commonwealth Games and is currently host broadcaster for the Volvo Ocean Race 2014-2015. In the Middle East, Sunset+Vine has been Host Broadcaster for the Dubai World Cup for 17 consecutive years.  A leader in Advertiser Funded Programming, the company devised the world’s most watched weekly sports’ show “Gillette World Sport” (shown in 180 countries at its peak) which has recently been re-commissioned.  Mobil 1 – The Grid is also amongst its extensive portfolio. The company is part of The Tinopolis Group.
 
About The International Sailing Federation
The International Sailing Federation (ISAF) is the world governing body for the sport of sailing.

ISAF is made up of more than 140 Member National Authorities (MNAs), who are its principal members, and responsible for the decision making process that governs the sailing world.

There are over 100 ISAF Classes, ranging from the small dinghy classes for young people up to 60 foot ocean racers.

Sailing
Sailing is a lifetime sport enjoyed right across the world. The sport encompasses a massive range of disciplines and events including Olympic sailing, offshore sailing, windsurfing, match racing, team racing, fleet racing and disabled sailing.

About THE TINOPOLIS GROUP
The Tinopolis Group comprises 17 companies dedicated to the creation and global distribution of world-class content. It is one of the largest remaining independent television producers with significant business bases in London, Wales, Glasgow and LA, producing high quality content for all key networks in both the US and the UK and for a fast-growing stable of brands and agencies. Tinopolis produces and distributes over 2,500 hours of award-winning broadcast and online content, across seventeen companies.

Tinopolis comprises some of the most respected names in the industry across the US and UK, including A. Smith and Co, Base Productions, Daybreak, fFatti fFilms, Firecracker Films, Magical Elves, Mentorn Media, Passion Distribution, Pioneer Productions, Rain, Sunset + Vine and Tinopolis Wales/Cymru. The group recognises the importance of technology in today’s media landscape and invests in solutions to bring added value to its content customers.  http://www.tinopolis.com/
 
For further information on Tinopolis please contact:
Franklin Rae PR: Shereene Witter/Safia van der Zwan/Sophie Naylor
Firstname@franklinrae.com  T:+44(0) 203 011 1023