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24 March 2010, 10:16 am
SAP Continues Sponsorship of 5O5 Sailing Class at Kieler Woche
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Kieler Woche 2010
Kiel, Germany

SAP AG has announced its sponsorship of the Kieler Woche, one of the world's largest sailing regattas and summer festival, being held in Kiel, Germany, 19-27 June 2010
The company continues its commitment to the 5O5 class, where business intelligence software from SAP recently helped competitors in San Francisco Bay create their winning strategies and enhance performance. In Kiel as in California, SAP® BusinessObjects™ business intelligence (BI) solutions also will transform the experience for spectators, displaying real-time insight into racers' progress.

With approximately 3.5 million visitors, the Kieler Woche, event five of the 2009-10 ISAF Sailing World Cup, is the largest summer festival in Northern Europe. The ten-day celebration on dry land hosts international meetings on social, cultural and current affairs while the sailing event connects more than 5,000 yachtsmen from over 50 countries, with more than 400 planned regatta starts on ten race courses.

For more information, visit Follow SAP on Twitter at @sapnews.

Hermann Hell
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